Bread is an important staple food in South Africa and plays an integral role to ensure national food security. Consumers for the most part do not buy food directly from farmers and the price consumers pay for food is exceedingly higher than what farmers receive for the raw commodity.

In this article, we highlight the share contribution of wheat farmers to the price of a loaf of white bread sold at retail stores. The wheat farmer’s share in the retail price of white bread will be examined to demystify a common misconception that farmers are responsible for high bread prices.

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